Beyond Bengaluru: Why Tier-2 Cities Are India’s Fastest-Growing GCC Frontier — and What Leaders Are Getting Wrong
Every boardroom conversation about Tier-2 GCC expansion in India starts with the same question: ‘Is it cheaper than Bengaluru?’ That is the wrong question. And companies that lead with it almost always underperform. The Tier-2 GCC momentum in India is real and accelerating. Cities like Ahmedabad, Coimbatore, Jaipur, Kochi, Indore, and Mangaluru are entering serious…